At Primeur, we believe that design is integral to being one step ahead of the market.
Our design team combine skills in illustration, graphic design, surface pattern, photography and print to create products that are contemporary and commercial. By analysing the market regularly, the team are able to forecast seasonal trends a year in advance to ensure that their customers are always current.
The team helps to work on a product from start to finish - working alongside some of our other teams to develop new qualities, creating great designs, interesting packaging and P.O.S in order to reach the customer.
Our in-house designers are continuously researching the market to keep our products up to date with the latest colours and designs.
They forecast trends ahead of the season to be able to bring current and relevant designs to customers.
This involves visiting trade fairs and shows as well as assessing the current market to determined what customers require.